SERVICES

Strategy & Consulting

Driving change through People, Processes and Technology

DIGITAL TRANSFORMATION

Our consultancy approach to powering business results driven by technology, automation and development. We focus on upscaling and upskilling teams to enhance your business performance and embrace the technological change.

GMP + CLOUD

Name your objectives and we´ll dive into Google´s Marketing & Cloud platforms ecosystems to explore how technology can aid in your business challenges.

MATURITY FRAMEWORK CONSULTING

We´ll analyze your business, digital properties and consumer journey in conjunction with you to map your current position on the digital landscape. This enables us to provide a full blown out plan to evolve your data, media, analytics and creative approaches through Google Marketing Platforms and Google Cloud technologies.

Media Activation

Unified brand experience grounded on media technologies and data strategy

CAMPAIGN STRATEGY

Our team provides a comprehensive cross channel media strategy for a cohesive and unified brand experience, grounded on audience segmentation, media technologies and data strategy.

MEDIA PLANNING & BUYING

Based on the need and goal, our teams will develop and execute fit-to-purpose media plans on Search, Social Media, Display and Video.

CAMPAIGN IMPLEMENTATION & OPTIMIZATION

We use Campaign Manager (Google’s ad server) as the central measurement point and audience management technology for massive cross channel (Direct Media, Programmatic Display & Video, Search & Social) campaigns. We also leverage Analytics 360 as the central measurement point for onsite behavior and data distribution.

Data & Insights

Measurement, experience, automation & data fueled analysis, experience and hypothesis validation

DATA ANALYTICS

Provide a clear view for big data sets and provide the directional base for business decisions. Our teams will provide measurement plans and framework enhancements to provide you with actionable insights.

PREDICTIVE MODELLING

We use cutting edge technology and big data to find underlying opportunities in your business. Connect the dots between available data and business results.

REPORTING & DATA VISUALIZATION

Integrated cross channel and user journey reporting blended with business results, churn, lifetime value and any additional source needed. DataStudio, Tableau, Datorama, PowerBI powered reporting.

CONVERSION RATE OPTIMIZATION

Understanding how each channel performs throughout the purchase funnel is key for decision making. We´ll provide tactics and recommendations to improve your current Purchase Funnel.

CUSTOMER SEGMENTATION

Maximizing your current customer base is a must. We´ll provide an actionable framework that will allow you to engage with customer segments, based on youro 1st Party Data and maximize your brand presence and cross selling initiatives.

DATA MANAGEMENT

Positive business results rely on well executed data execution. Data is an essential component of a business and consumer strategy. We´ll provide a clear methodology for cross team collaboration for data management that will provide advanced reporting and segmentation capabilities.

Content & Brand
Experienceting

Ideas that resonate, visuals that impact, experiences that endure

BRAND STRATEGY

We help brands differentiate themselves by navigate and articulate in the digital medium with eloquence and efficiency. Our teams will help you define your Brand Positioning, Persona, Look and Tone.

DIGITAL EXPERIENCE

We specialize in understanding what makes your organization unique and setting you up with a digital experience and tech stack that can handle all your specific needs—from apps, content management, to automated marketing, to CRM.

CREATIVE DEVELOPMENT

We develop creative solutions that reach the right audience on the appropriate channel. Our strategy and creative teams work together to make sure every piece of content is to ensure all smart, engaging and memorable.

CONTENT & PRODUCTION

Our in-house production studio are experts in creating great interactive, data-driven, performance-focused content. Our aim is to achieve objectives combining engaging storytelling and intelligent planning.

Tech & Platforms

Best-in-class technology, mastered by years of experience

DATA STUDIO

Unlock the power of your data with interactive dashboards and engaging reports that inspire smarter business decisions.

OPTIMIZE 360

Test different variations of your website and then tailor it to deliver a personalized experience that works for each customer.

SURVEYS 360

Google Surveys 360 helps you gain valuable audience insights to make smarter, faster business decisions.

ANALYTICS 360

Google Analytics 360 gives you the tools you need to better understand your customers.

TAG MANAGER 360

Manage all your tags without editing code. Google Tag Manager delivers simple, reliable, easily integrated tag management.

DISPLAY & VIDEO 360

End-to-end campaign management tool - from media planning and creative development to measurement and optimization.

SEARCH ADS 360

Get the most from your search campaigns. Search Ads 360 helps you respond to an ever-changing market in real time and at scale.

WE ARE READY FOR YOUR CHALLENGES, ASK US!
  • Buenos Aires, Argentina
    Mariscal Antonio José de Sucre 1530
    5393-9501
  • Montevideo, Uruguay
    Juncal 1378
    2900-9029
  • Santiago de Chile, Chile
    Av. Presidente Riesco 3151
    E-mail:gmp-chile@beyondmediaagency.com
  • Miami, Estados Unidos
    9100 South Dadeland Blvd
    E-mail:gmp-us@beyondmediaagency.com